SEO audit services

Find out exactly why you are not ranking

A complete read on your website, search rankings, AI answer visibility, listings, reviews and backlinks, with a prioritised fix list you can act on, in-house or with us.

What we check

Eight areas, one plain-language report

Search rankings

Which terms you rank for today, where you sit, and which ones are realistically winnable in the next two quarters.

Technical health

Page speed, mobile rendering, crawl errors, broken links, indexing problems, duplicate titles and missing metadata.

Content & structure

Whether you have a real page for each service you sell, and whether it answers what people actually search.

AI answer visibility

How AI assistants and Google's AI answers describe your business today, and whether they can cite you at all.

Listings & citations

Name, address, phone and hours consistency across Google and the directories that feed local results.

Reviews & reputation

Review count, rating, recency and response rate against the competitors ranking above you.

Backlink profile

Who links to you, whether any of it is spam that needs disavowing, and where genuine local links are available.

Brand assets

Images, video and social presence, checked for consistency, quality and whether they support the search story.

01

Free Boss Audit

Scan of your site, search presence, listings, reviews and brand assets. No cost, no commitment.

02

Deep audit

Competitor analysis, keyword mapping, technical deep dive and a written fix plan, priced per site.

03

Fix and monitor

We implement the plan and track movement monthly on an SEO and AEO plan.

Audit FAQ

SEO audit questions, answered

More questions
What is included in an SEO audit?+

Rankings, technical health, page speed, site structure, content coverage, AI answer visibility, listings consistency, reviews, backlinks and brand assets. You get findings plus a prioritised fix list, not a raw tool export.

How much do SEO audit services cost?+

The Boss Audit is free. A deeper audit with competitor analysis, keyword mapping and a written fix plan is quoted per site, and the cost is credited if you move into a monthly SEO plan.

How long does an audit take?+

The free Boss Audit comes back within a few business days. A deep audit takes one to two weeks depending on how many pages and locations are involved.

Do I have to hire you after the audit?+

No. The audit is yours, findings and all. Plenty of businesses take the fix list to their existing developer, and that is fine.

Do you audit AI search visibility too?+

Yes, and most audits skip it. We check how assistants answer questions in your category, whether your business is named, and what structure is missing for you to be quoted.

Will the audit tell me what it costs to fix?+

Yes. Every finding is scored by impact and effort, and anything we would charge for is priced, so you can decide what to do in-house and what to hand over.

Do you audit sites you did not build?+

Most of them are. We audit WordPress, Squarespace, Wix, Shopify and custom builds, and the fix plan works whether or not you ever move platforms.

What do I need to give you?+

Your website address to start. Access to Google Analytics, Search Console and your Google Business Profile makes the audit sharper, but it is not required for the first pass.