Privacy Policy

Build Theory LLC ("Build Theory", "we", "us") is a web design, development and SEO/AEO studio located at 117 W Allen St, Suite 105, Wentzville, MO 63385. You can reach us at 636-679-0088 or support@buildtheory.app.

• Information you give us: name, email address, phone number, company, website URL and anything you include in a form, email, call or text message.
• Client project information: content, credentials and analytics access you share so we can deliver services.
• Automatically collected data: IP address, browser and device type, pages viewed, referring source and similar analytics data collected through cookies or comparable technologies.
• Billing information processed by our payment providers. We do not store full card numbers.

• Respond to enquiries, provide quotes and deliver contracted services.
• Send project updates, invoices, service notices and appointment reminders.
• Send marketing emails or text messages where you have opted in.
• Improve our website, measure performance and prevent fraud or abuse.
• Meet legal, tax and accounting obligations.

When you contact us or become a client we may email you about your project, invoices and service notices. Marketing emails are sent only with your consent, and every marketing email includes an unsubscribe link. You may also email support@buildtheory.app to be removed from marketing lists. Transactional messages related to active work may still be sent.

If you provide your mobile number and opt in, Build Theory LLC may send text messages about your enquiry, appointments, project updates and, where you have agreed, promotions. Message frequency varies. Message and data rates may apply.

No mobile information will be sold, rented or shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent are not shared with any third parties, except with subprocessors that help us deliver the messages (such as our SMS platform and carriers), and never for their own marketing.

Reply STOP to any message to opt out at any time, or HELP for assistance. Carriers are not liable for delayed or undelivered messages. See our Terms & Conditions for the full SMS terms.

We share information only with service providers who help us operate, such as hosting, analytics, email delivery, SMS delivery, scheduling and payment processing, and only as needed to perform those services. We may disclose information when required by law or to protect our rights. We do not sell personal information.

Our site uses cookies and similar technologies to keep the site working and to understand traffic. You can block cookies in your browser settings, though some features may not work as intended.

We keep personal information for as long as needed to provide services and to meet legal obligations, then delete or anonymize it. We use reasonable administrative and technical safeguards, but no method of transmission or storage is completely secure.

You may request access to, correction of, or deletion of your personal information, and you may opt out of marketing email or SMS at any time. Contact support@buildtheory.app and we will respond within a reasonable time as required by applicable law.

Our services are intended for businesses and adults. We do not knowingly collect personal information from anyone under 13.

We may update this policy from time to time. The revised version takes effect when posted on this page with a new "last updated" date.

Build Theory LLC
117 W Allen St, Suite 105
Wentzville, MO 63385
Phone: 636-679-0088
Email: support@buildtheory.app