Directional monogram identity
A rebuild of a 30-year-old freight brand around a directional 'N' mark, industrial type and a high-visibility palette.
Full brand kit: logo suite, colour system, vehicle livery and web application.
Portfolio · Logos
Identity work built from a single idea, then stress-tested at favicon size, on signage and across every screen.
A wider look at identities we've designed across industries.

Head spa, massage & wellness identity

Sports performance brand mark

Audio dubbing platform identity

Freight logistics monogram

Organic grocery wordmark

Legal letterform system

Motion-first ring mark

Coffee roastery badge

SaaS platform mark

Architecture studio monogram

Skincare brand identity

Craft brewery crest

Fintech identity system

Surf brand and apparel marks

Veterinary clinic identity

Music label mark

Restaurant wordmark

Solar energy brand mark
A rebuild of a 30-year-old freight brand around a directional 'N' mark, industrial type and a high-visibility palette.
Full brand kit: logo suite, colour system, vehicle livery and web application.
Hand-drawn leaf ligature paired with a warm serif for an organic grocery brand moving into retail.
Packaging-ready mark in 9 lockups across 4 product lines.
A stripped-back geometric mark and legal-grade type hierarchy that reads as confident rather than stuffy.
Adopted across web, documents and court filings.
An animated ring mark designed for video-first channels, with static fallbacks for print and apparel.
Animated logo system used across 60+ social assets.
Tell us about your project and we'll send back a free audit.
hello@buildtheory.co